AI WhatsApp Auto-Reply
Your AI assistant reads every incoming WhatsApp message and replies instantly — day or night — using your own knowledge base as the source of truth. It handles common questions, qualifies leads, and escalates complex issues to a human agent only when needed.
Train the AI with product descriptions, FAQs, pricing, policies, and custom instructions. Responses are generated in the customer's language automatically.
Voice Notes
Send and receive WhatsApp voice note messages. When a contact sends a voice note, the AI transcribes it and includes the transcript in the conversation context — so it can respond accurately even to audio messages.
Voice notes are counted separately from text messages. Use them to add a personal, human touch to your outreach campaigns.
Live AI Voice Calls
Let the AI call your contacts and have real conversations over the phone — with no human agent required. The AI handles sales pitches, follow-ups, appointment reminders, and qualification calls using your approved scripts.
Calls are recorded and transcribed. Results are automatically pushed back into the contact's conversation history. The Big Business plan includes 60 minutes per month; additional minutes are billed per minute.
Bulk Campaigns
Reach hundreds or thousands of contacts in seconds with a single broadcast. Choose a contact group, pick an approved WhatsApp message template, and send. Delivery status is tracked per contact in real time.
Schedule campaigns for a specific time, or send immediately. Use merge tags to personalise each message with the contact's name or other fields.
Email Marketing
Send transactional and marketing emails directly from CallThem using your own Gmail account or a custom SMTP server. Compose rich emails, attach documents, and track opens — all from the same dashboard as your WhatsApp conversations.
Combine email and WhatsApp follow-ups in a single outreach sequence to maximise response rates.
Follow-up Automation
Set rules that automatically follow up with contacts who haven't replied after a set time. Configure the delay, the message, and the condition — the platform handles the rest without any manual action.
Example: "If a contact doesn't reply within 24 hours, send them a reminder message." Combine multiple follow-up steps to build a full nurture sequence.
Lead Finder
The AI automatically searches for potential leads matching your target profile and adds them to your outreach campaigns. Describe your ideal customer — industry, location, job title — and the Lead Finder builds your prospect list automatically.
Available on the Big Business plan. Lead Finder runs in the background and adds qualified contacts to your campaigns as new leads are discovered.
Analytics & Reporting
Track message volume, delivery rates, response rates, campaign performance, and call outcomes — all in one dashboard. Filter by date range, campaign, or contact group to understand what's working.
Platform-wide analytics are available to admins. Company-level analytics are available on the Big Business plan and show message trends, busiest hours, and AI performance metrics.
Contact Management
Import, search, and manage all your customer contacts in one place. Bulk import via CSV, add contacts manually, or let the AI add them automatically from WhatsApp conversations. Organise contacts into groups for targeted messaging.
Each contact has a full conversation history, notes, tags, and a custom data table — your CRM built right into the messaging platform.
Support Tickets
Convert WhatsApp conversations into support tickets, assign them to team members, and track resolution. Staff can view open tickets, reply directly in WhatsApp, and mark tickets as resolved — keeping the customer experience seamless.
Ticket history is searchable and exportable, giving your team a full audit trail of customer issues and resolutions.
Multi-country Sales Network
Manage a network of country agents or regional distributors from a single admin dashboard. Each country/agency operates independently with its own contacts and conversations, while the platform owner sees consolidated performance across all regions.
Assign commissions, track sales, and manage agency accounts — all from the Sales Platform tab in your admin panel.
Promo Codes & Discounts
Create and manage promotional codes that give customers or partner agencies a discount on their subscription or on additional credit purchases. Set expiry dates, usage limits, and discount amounts or percentages.
Promo code usage is tracked per company, giving you visibility into which promotions are driving the most conversions.
Invoice & Billing Management
Each company has a wallet that tracks prepaid credits, plan status, and monthly usage. Admins can top up credit, assign plans, and grant free access to select accounts. Every billing action is logged with a full audit trail.
Invoices are generated automatically at the end of each billing cycle and accessible from the company's wallet screen.
Multi-language Support
CallThem automatically detects the language of each incoming message and replies in the same language — no configuration needed. The platform UI itself supports multiple interface languages configurable per user in Settings.
This makes CallThem ideal for businesses operating across multiple countries or serving a multilingual customer base, with no extra setup required.